Коваленко, Ірина, and Наталія Баранівська. “THE IMPACT OF ENGLISH LANGUAGE ELEMENTS ON CONSUMER PERCEPTIONS IN GERMAN PRINT ADVERTISEMENTS: A MULTIDIMENSIONAL ANALYSIS OF EMOTIONAL APPEAL, BRAND PERSONALITY, AND CULTURAL ALIGNMENT”. Modern engineering and innovative technologies 3, no. 37-03 (February 28, 2025): 165–173. Accessed May 16, 2025. https://www.moderntechno.de/index.php/meit/article/view/meit37-03-044.