VISUAL IDENTIFICATION OF WILD ANIMALS IN MASS CULTURE: ADVERTISING DESIGN

Authors

DOI:

https://doi.org/10.30890/2567-5273.2019-07-01-024

Keywords:

graphics, graphic tools, design, interior, functional space, higher educational institution

Abstract

The study of the use of wildlife breeds, as well as for the identification of animals, identifies the most commonly used animal symbols according to their meanings. As a result of the study of the role of animals in advertising and visual identification,

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References

Дaнилeнкo В. Дизaйн цeнтрaльнo-cхiднoї Єврoпи: Мoнoгрaфiя / В.Я. Дaнилeнкo. — Хaркiв: ХДAДМ, 2009. — 172 c.

Animals in advertising: Introduction. [Eлeктрoнний рecурc]. – Рeжим дocтупу: http://www.elve.net/panim/home.htm (24.11/ 16:15);

Білі ведмеді в рекламі «Кoкa-Кoлa» – Режим доступу: https://www.goodfon.ru/wallpaper/koka-kola-novyy-god-belye.html

Реклама зубної пасти "Кoлгeйт лiкувaльнi трaви» – Режим доступу: https://www.youtube.com/watch?v=QLMa1ndGrLs

Тигр на упаковці чаю вiд фiрми «Грaнд» – Режим доступу: http://foodmarkets.ru/news/topic/4707

References:

B. Danylenko Dyzayn tsentralno-chidnoyi Yevropy: Monohrafiya / VJ Danylenko. - Kharkov: KhDADM, 2009. — 172 s.

Animals in advertising: Introduction. [Electronic resource]. – Access mode: http://www.elve.net/panim/home.htm (24.11/ 16:15).

White bears in the "Coca-Cola" advertisement – Access mode: https://www.goodfon.ru/wallpaper/koka-kola-novyy-god-belye.html

Реклама зубної пасти "Кoлгeйт лiкувaльнi трaви» – Access mode: https://www.youtube.com/watch?v=QLMa1ndGrLs

Tiger on the packaging of tea from the firm "Hrand" – Access mode: http://foodmarkets.ru/news/topic/4707

Published

2017-04-29

How to Cite

Петровская, Ю., & Шафран, С. (2017). VISUAL IDENTIFICATION OF WILD ANIMALS IN MASS CULTURE: ADVERTISING DESIGN. Modern Engineering and Innovative Technologies, 1(07-01), 55–58. https://doi.org/10.30890/2567-5273.2019-07-01-024

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Articles