BIG DATA IN EFFECTIVE MANAGEMENT OF INTELLECTUAL CAPITAL OF COMPETITIVE ENTERPRISES IN PUBLIC SECTOR OF ECONOMY UNDER CRISIS CONDITIONS

M.T. Krasnyuk; M.A. Naumenko; O.S. Sviatoboh; O.S. Fedorov; N.D. Savinkov

doi:10.30890/2567-5273.2025-42-03-047

Authors

M.T. Krasnyuk Kyiv National Economic University named after Vadym Hetman https://orcid.org/0000-0002-8857-8821
M.A. Naumenko Charitable Foundation "Ukrainians Together" , National University of Food Technologies https://orcid.org/0009-0006-7590-572X
O.S. Sviatoboh P.H.E.I. «European University» https://orcid.org/0000-0002-7246-3579
O.S. Fedorov Kyiv National Economic University named after Vadym Hetman https://orcid.org/0009-0004-5190-7275
N.D. Savinkov Kyiv National Economic University named after Vadym Hetman https://orcid.org/0009-0000-9723-9525

DOI:

https://doi.org/10.30890/2567-5273.2025-42-03-047

Keywords:

Big Data, intellectual capital, public sector enterprises, digital transformation, crisis conditions, instability, efficiency, competitiveness

Abstract

The development of the public sector of the economy increasingly takes place under conditions of heightened instability caused by economic crises, geopolitical shocks, institutional transformations, and accelerated digitalization. In such an environment,

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