IMPLEMENTATION OF DIGITAL MARKETING TOOLS IN THE AGRARIAN SECTOR

Людмила Квасова; Софія Литвиненко; Неля Слободянюк

doi:10.30890/2567-5273.2025-40-04-066

Автор(и)

Людмила Квасова Dnipro State Agrarian and Economic University https://orcid.org/0000-0002-7146-3788
Софія Литвиненко Dnipro State Agrarian and Economic University https://orcid.org/0009-0008-0965-5093
Неля Слободянюк Dnipro State Agrarian and Economic University https://orcid.org/0009-0001-6086-3751

DOI:

https://doi.org/10.30890/2567-5273.2025-40-04-066

Ключові слова:

digital marketing, agriculture, agribusiness, social media, e-commerce, digital transformation

Анотація

The digital transformation of the global economy is rapidly reshaping the agricultural sector, creating new opportunities for competitiveness and sustainable development. This article explores the implementation of digital marketing tools in agribusiness,

Посилання

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